Tom Krykant

Associate Director

Tom has 28 years experience in senior engagement and communication roles. 


A former journalist and broadcaster, Tom has worked both at the BBC and across the commercial sector in radio, television, publishing and digital.


His work around workplace culture has won global recognition. During Covid, he picked up Gold at the International Engage Awards and was shortlisted in the HR Excellence Awards.


He is a Practitioner of Motivational Maps and gives regular talks on all areas of employee engagement, talent attraction and internal communications.


As well as his work with Cassandra Andrews, Tom is founder several employee engagement and internal communication services, helping organisations to effectively recruit, retain and build authentic cultures.


Tom is also a board trustee at a leading UK children's charity based in East Anglia and hosts numerous business and community events.

We're on a mission to change the world of work.
How can we help you? 

I'm a coach or consultant

wanting to radically boost my value by becoming a qualified expert in motivation.

Explore the Academy

I'm an organisation

wanting to solve my recruitment, retention and workforce motivation challenges.

Motivate my people

Let's chat!

To see how your organisation can build a workforce that really works...

Or if you're a coach or consultant looking to stand out from your competitors by becoming a Licensed Practitioner in Motivational Mapping, click below.


Get in touch

Transformation through motivation

We're the motivation experts for coaches, consultants and organisations who want to create brilliant workplace cultures.

Transformation through motivation.

Our mission:

To transform the world of work through motivated employees.

Tom Krykant
Associate Director

Tom has 28 years experience in senior engagement and communication roles. 


A former journalist and broadcaster, Tom has worked both at the BBC and across the commercial sector in radio, television, publishing and digital.


His work around workplace culture has won global recognition. During Covid, he picked up Gold at the International Engage Awards and was shortlisted in the HR Excellence Awards.


He is a Practitioner of Motivational Maps and gives regular talks on all areas of employee engagement, talent attraction and internal communications.


As well as his work with Cassandra Andrews, Tom is founder of several employee engagement and internal communication services, helping organisations to effectively recruit, retain and build authentic cultures.


Tom is also a board trustee at a leading UK children's charity based in East Anglia and hosts numerous business and community events.

< Back to team

We help coaches, consultants and organisations thrive through motivation. Are you:

A coach or consultant

wanting to radically boost your value by becoming a qualified expert in motivation.

Explore the Academy

An organisation

wanting to solve your recruitment, retention and workforce motivation challenges.

Motivate my people

Let's chat!

To see how your organisation can build a workforce that really works...

Or if you're a coach or consultant looking to stand out from your competitors by becoming a Licensed Practitioner in Motivational Mapping, click below.


Get in touch

Transformation through motivation.

We're the motivation experts for coaches, consultants and organisations who want to create brilliant workplace cultures.

Tom Krykant

Associate Director

Tom has 28 years experience in senior engagement and communication roles. 

A former journalist and broadcaster, Tom has worked both at the BBC and across the commercial sector in radio, television, publishing and digital.


His work around workplace culture has won global recognition. During Covid, he picked up Gold at the International Engage Awards and was shortlisted in the HR Excellence Awards.

He is a Practitioner of Motivational Maps and gives regular talks on all areas of employee engagement, talent attraction and internal communications.

As well as his work with Cassandra Andrews, Tom is founder of several employee engagement and internal communication services, helping organisations to effectively recruit, retain and build authentic cultures.

Tom is also a board trustee at a leading UK children's charity based in East Anglia and hosts numerous business and community events.

< Back to the team

We help coaches, consultants and organisations thrive through motivation.

How can we help you?

I'm a coach or consultant

wanting to radically boost my value by becoming a qualified expert in motivation.

Explore the Academy

I'm an organisation

wanting to solve my recruitment, retention and workforce motivation challenges.

Motivate my people

Let's chat!

To see how your organisation can build a workforce that really works...

Or if you're a coach or consultant looking to stand out from your competitors by becoming a Licensed Practitioner in Motivational Mapping, click below.


Get in touch
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